

Valencia, CA – May 4, 2026 — Med Tech Solutions (MTS), a leading provider of managed services and technology solutions for healthcare organizations, announced today that Shana Tachikawa, Director of Marketing and Inside Sales, has been named the 2026 Swaay.Health Marketer of the Year. The honor was presented live at the annual Swaay.Health LIVE event in Foxboro, MA.
The Swaay.Health Awards celebrate excellence and innovation among healthcare marketing, PR, communications, and patient experience leaders across the industry. Tachikawa was recognized for setting the standard in healthcare marketing through her strategic leadership, compelling storytelling, and data‑driven campaigns that delivered measurable impact for healthcare organizations navigating an increasingly complex market.
As Marketer of the Year, Tachikawa stood out for her ability to transform the marketing program, leading revitalization of messaging, lead generation strategy, account-based marketing (ABM), PR, sales alignment, lead quality inspection, and thought‑leadership initiatives that strengthened Med Tech Solutions’ market presence, elevated executive visibility, and drove meaningful engagement with healthcare decision‑makers for a nearly threefold year-over-year increase in marketing-driven revenue.
“This recognition reflects the incredible work of our entire marketing team,” said Shana Tachikawa, Director of Marketing and Inside Sales at Med Tech Solutions. “Healthcare organizations are under immense regulatory, staffing, and resource pressures. Our responsibility as marketers is to communicate value clearly, credibly, and with purpose, so healthcare leaders can see how they can lead genuine success across their evolving technology journeys. I’m proud of the impact our work has in empowering healthcare leaders and honored to be recognized by the talented Swaay.Health marketing community.”
The 2026 awards program was highly competitive, making the recognition particularly meaningful.
“At a time when marketing and patient experience budgets are being cut, it’s more important than ever for us to highlight the incredibly talented people, teams, content, and campaigns in healthcare that stood out over the past twelve months,” said Colin Hung, Editor‑in‑Chief at Swaay.Health. “Winning a Swaay.Health Award is no small feat. We received hundreds of high‑quality nominations. This year’s winners were truly the best of the best.”
“Swaay.Health has always been about lifting each other up,” explained John Lynn, founder of Swaay.Health. “We feel it is our duty to share the good work being done by others so that we can all learn. The 2026 winners are inspiring. They are not letting the economic uncertainty hold them back. We need more of that!”
To learn more about Med Tech Solutions and its healthcare technology and managed services offerings, visit medtechsolutions.com.
Med Tech Solutions (MTS) is a Managed Services Provider delivering comprehensive IT and EHR support to healthcare organizations nationwide. With a singular focus on healthcare technology, MTS empowers clients with IT and EHR managed services, cloud hosting, 24/7 help desk, and revenue cycle solutions, along with tailored software and security offerings.
Swaay.Health helps build a brighter healthcare future by inspiring those who want to create it. Through the power of stories and positivity, we bring together a community of healthcare marketing, PR, communications, and patient experience professionals. Swaay.Health covers the trends, challenges, news, expert insights, and technologies that the healthcare marketing community needs to know. For more information, visit swaay.health.